2016, July 8

Be Fun, Be Bubble

Bubbly arrived are the party guests including Mr. Davide Traxler, CEO of Corum, Mr. Soon Boon Chong, Brand Manager Asia, Montre Corum SARL, Mr. David Nam, General Manager of Corum Greater China, renowned actresses Ms. Jacqueline Wong and Ms. Sisley Choi, renowned actors Mr. Shaopin Tsui and Mr. Mat Yeung, and the mistress of ceremony Ms. Kelly Cheung. The venue was remarkably decorated to vibrantly present the exciting bubble theme. While bubble-shaped lights of different sizes shimmering with colourful lighting effects were placed all over the venue, an oversized LED wall in the background was displaying eye-catching images of Bubble Watches. Besides a showcase of the Bubble Watch collection on the bar, the guests were invited to participate in a vast variety of on-site activities to experience the vigour of bubbles, including a Flogos machine that creates bubble foam of different shapes and a photo booth that takes photos of the guests with special bubble effect. The party guests also took the chance to snapshot with inviting Miss Bubble dressed in specially-designed bubble outfits demonstrating Bubble Watches on their wrists.

After a short introduction by Ms. Kelly Cheung, the ceremony was kicked off by a sensational bubble dance performance, in which the guests were stunned by the enchanting movements of the dancer embraced in an oversized bubble. After the performance, Mr. Davide Traxler was invited on stage to make a speech, followed by a brief introduction on the products, including the Bubble High Jewellery Skeleton, Bubble Tourbillon collection, Bubble Gaming collection and brand new Bubble 42mm collection, by Mr. David Nam. To coincide with Corum’s creative DNA, the kick-off ceremony was also done in an unconventional manner – temporarily transforming into a bartender, Mr. Davide Traxler added his own magical recipe to a cocktail drink specially-designed for the evening and presented in a gigantic glass, which immediately heated up the air by releasing waves of bubbles from every corner of the venue. Mr. Soon Boon Chong and Mr. David Nam were then invited to join Mr. Davide Traxler for a toasting ceremony. The upsurge atmosphere continued to elevate when Mr. Davide Traxler jumped onto the DJ station and further boosted the atmosphere with his personal selection of powerful music. The party was concluded with a surprise lucky draw, in which the guests were invited to participate via scanning a QR code. Apart from the lucky winner who took home a Bubble Gaming collection Bubble 8 Ball wristwatch, the party guests who had uploaded their photos taken at the photo booth to their social media platforms, hashtagged with #Corum and #BeFunBeBubble, and selected as the most bubbly photos of all, were also eligible to receiving a special gift.

Mr. Davide Traxler, CEO of Corum, remarked, “Highlighting our brand DNA in the past six decades, Bubble Watch is a manifestation of Corum’s unending innovative power. Featuring an oversized dial, a bubble-shaped glass and unique designs, Bubble Watch has been a well sought-after item among connoisseurs and watch lovers since its birth in the 2000s. This year, we are introducing over 30 new members to the family, and they are destined to mark a new page on the history of Corum and Haute Horlogerie.”

Bubbly arrived are the party guests including Mr. Davide Traxler, CEO of Corum, Mr. Soon Boon Chong, Brand Manager Asia, Montre Corum SARL, Mr. David Nam, General Manager of Corum Greater China, renowned actresses Ms. Jacqueline Wong and Ms. Sisley Choi, renowned actors Mr. Shaopin Tsui and Mr. Mat Yeung, and the mistress of ceremony Ms. Kelly Cheung. The venue was remarkably decorated to vibrantly present the exciting bubble theme. While bubble-shaped lights of different sizes shimmering with colourful lighting effects were placed all over the venue, an oversized LED wall in the background was displaying eye-catching images of Bubble Watches. Besides a showcase of the Bubble Watch collection on the bar, the guests were invited to participate in a vast variety of on-site activities to experience the vigour of bubbles, including a Flogos machine that creates bubble foam of different shapes and a photo booth that takes photos of the guests with special bubble effect. The party guests also took the chance to snapshot with inviting Miss Bubble dressed in specially-designed bubble outfits demonstrating Bubble Watches on their wrists.

After a short introduction by Ms. Kelly Cheung, the ceremony was kicked off by a sensational bubble dance performance, in which the guests were stunned by the enchanting movements of the dancer embraced in an oversized bubble. After the performance, Mr. Davide Traxler was invited on stage to make a speech, followed by a brief introduction on the products, including the Bubble High Jewellery Skeleton, Bubble Tourbillon collection, Bubble Gaming collection and brand new Bubble 42mm collection, by Mr. David Nam. To coincide with Corum’s creative DNA, the kick-off ceremony was also done in an unconventional manner – temporarily transforming into a bartender, Mr. Davide Traxler added his own magical recipe to a cocktail drink specially-designed for the evening and presented in a gigantic glass, which immediately heated up the air by releasing waves of bubbles from every corner of the venue. Mr. Soon Boon Chong and Mr. David Nam were then invited to join Mr. Davide Traxler for a toasting ceremony. The upsurge atmosphere continued to elevate when Mr. Davide Traxler jumped onto the DJ station and further boosted the atmosphere with his personal selection of powerful music. The party was concluded with a surprise lucky draw, in which the guests were invited to participate via scanning a QR code. Apart from the lucky winner who took home a Bubble Gaming collection Bubble 8 Ball wristwatch, the party guests who had uploaded their photos taken at the photo booth to their social media platforms, hashtagged with #Corum and #BeFunBeBubble, and selected as the most bubbly photos of all, were also eligible to receiving a special gift.

Mr. Davide Traxler, CEO of Corum, remarked, “Highlighting our brand DNA in the past six decades, Bubble Watch is a manifestation of Corum’s unending innovative power. Featuring an oversized dial, a bubble-shaped glass and unique designs, Bubble Watch has been a well sought-after item among connoisseurs and watch lovers since its birth in the 2000s. This year, we are introducing over 30 new members to the family, and they are destined to mark a new page on the history of Corum and Haute Horlogerie.”